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Breast Cancer Awareness & Screening Project

​The United States continues to attract millions of immigrants, especially from Asia. Korean Americans represent about 10.3% of the US Asian population and comprise the fifth largest Asian subgroup. Cancer is one of the leading causes of death among Korean-American women 24 to 64 years of age.
 
A major national health objective is the prevention and early detection of cancer in all racial/ethnic groups. Although many well established programs are studied and available for women in general, few programs accommodate the special needs of ethnic minorities, including recent immigrants such as Korean Americans. Particularly lacking are intervention protocols and information that will address cultural and social needs for these under-served populations.
 
We worked in collaboration with the University of Minnesota, Asian Media Access, and other stakeholders to develop culturally- and linguistically-appropriate videos aimed at increasing the awareness and screening rates for Korean Americans. 

Videos

Breast Cancer Screening Testimonial [Korean Language]

Mammogram / Breast Cancer Screening Testimonial [Korean Language]
​

Co-Produced by: The DIAL Group
Supported by: University of Minnesota, Susan G. Komen For the Cure, Hana Media & Development & Asian Media Access


Copyright © 2012 The DIAL Group

Breast Cancer Screening / Mammogram PSA (ft. Dr Rahel Ghebre)

Breast Cancer Screening / Mammogram PSA (ft. Dr Rahel Ghebre)
​

Co-Produced by: The DIAL Group
Supported by: University of Minnesota, Susan G. Komen For the Cure, Hana Media & Development & Asian Media Access


Copyright © 2012 The DIAL Group

Mammogram / Breast Cancer Screening PSA (ft. Dr. Douglas Yee)

Mammogram / Breast Cancer Screening PSA (ft. Dr. Douglas Yee) for the Korean American community
​

Co-Produced by: The DIAL Group
Supported by: University of Minnesota, Susan G. Komen For the Cure, Hana Media & Development & Asian Media Access


Copyright © 2012 The DIAL Group

Mammogram / Breast Cancer Screening Process PSA

Mammogram / Breast Cancer Screening Process PSA

Co-Produced by: The DIAL Group
Supported by: University of Minnesota, Susan G. Komen For the Cure, Hana Media & Development & Asian Media Access

Copyright © 2012 The DIAL Group
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